These guys are just stupid at PR, really. The countless video and statement fuck-ups that the CEO and now Chairman are doing are just stupid.
These idiots need to hire the best AMERICAN public relation firm to coach them on public speaking toward Americans, and the adjectives they use.
In this article BP chairman states, "I hear comments sometimes that large oil companies are -- are greedy companies or don't care, but that is not the case in BP. We care about the small people." (i added the bold)
I am sure shit like this does not fly in Britain either, but definitely not in the states.
I just shook my head in amazement when I read that. What fucking idiots.
Update: I just saw the video regarding his statement of "small people", and I must say, it was a translation issue as the comment was an improve answer to a question. I do not think he meant to project an inherent belittling personality of a chairman's superiority amongst the average man. After all, he is Swiss, I think kindness is assimilating within their culture :)