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Wednesday, February 2, 2011

Apple subscription model

The release of The Daily is interesting. The subscription model is $0.99/wk or $39.99/year.

When publishers compare the cost of print and physical distribution vs an electronic distribution, paying 30% works out better for them. And based on how Murdoch answered the question of cost, maybe the economics are far better justifying the 30%.

This will provide a better user experience, and adds to the lists of positives for Apple. I owe AAPL, and will start to ease up on some of the position when it is north of 350. (Even though it should be trading in the 370s as per my Forward PE assessment.) I will not sell below 350.

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